Hello, and Welcome to the Wiseguy Blog

I’m Sean Patrick and this is my first post as the official Wiseguy of marketing and branding. You see, Wiseguy Inc. has been a passion project of mine for more than two years. What took so long to get it off the ground you might ask? A few reasons, not the least of which being life throwing the usual curveballs we rarely prepare for. Not a bad thing. In fact, I’ve learned a lot since I started this journey as Wiseguy, and taking my time has proven something to me, that when I don’t rush things or get lost in my own fear of failure, when I let shit happen and pause to learn from it, that great things happen.

So here I am. Launching a new business dedicated to helping small businesses thrive through better marketing. Whether through my soon-to-launch Two Marketeers Podcast, Wiseguy’s marketing for small business webinars, or this blog, I hope you find my content helpful.

Some of the topics I will focus on include:

• Why everyone is a marketer today
• What marketing really means for small business in 2020
• The importance of branding and what it can do for your business
• New and not so new relevant marketing trends that are impacting small business in Canada and North America
• And my favourite: stories new and old from marketing’s fascinating evolution over the past century.

If you are looking to better understand what marketing can do for you and your business, I invite you to join the conversation.

I think it’s going to be a good one!

SPWiseguy out.